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    You are at:Home » News » Aryna Sabalenka Launches Signature Açaí Bowl with OAKBERRY
    News

    Aryna Sabalenka Launches Signature Açaí Bowl with OAKBERRY

    Timothy KatschBy Timothy KatschAugust 26, 20243 Mins Read
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    Oakberry and Sabalenka
    Aryna Sabalenka Introduces the “POWER SERVE BOWL" Image Courtesy of Oakberry
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    Women’s tennis star and two-time Grand Slam champion Aryna Sabalenka has taken a new swing off the court, entering the world of health-conscious nutrition with the launch of her own signature açaí bowl. In partnership with OAKBERRY, a 700-plus location açaí brand, Sabalenka unveiled the “POWER SERVE BOWL by Sabalenka” at OAKBERRY’s flagship store in New York City on August 20th.

    Power Serve Launch, Discount, and Thoughts

    Sabalenka, currently ranked No. 2 in the world and fresh from her 2024 Australian Open victory, introduced her creation ahead of her bid for the US Open title. The launch event saw the tennis sensation personally serving the nutritious bowl to a crowd of eager fans and OAKBERRY enthusiasts at the Lexington Avenue location.

    Image Courtesy of Oakberry

    “I’m very excited to have the opportunity to create my first signature açaí bowl with my favorite chosen ingredients that I rely on to fuel my body all year round,” said Sabalenka. “OAKBERRY has been my go-to source of nutrition when training for competition or when relaxing with friends.”

    The “POWER SERVE BOWL by Sabalenka” is now available at all OAKBERRY stores across the country. To celebrate the partnership and Sabalenka’s inaugural creation, OAKBERRY is offering a 30% discount on the bowl during each of Sabalenka’s matches at the US Open. Fans can enjoy the discount when ordering through the OAKBERRY App for pick-up or delivery between August 20th and September 13th.

    “Aryna is the perfect champion for OAKBERRY, as someone who aligns herself with our core values in health and nutrition,” said Bruno Cardinali, Global Head of Marketing at OAKBERRY. “We’re delighted to introduce the POWER SERVE BOWL by Sabalenka exclusively to tennis fans and our OAKBERRY followers in New York.”

    What’s In The OAKBERRY Power Serve Bowl?

    The partnership between Sabalenka and OAKBERRY began in early 2024 and marks the first initiative by the Grand Slam champion with the global açaí brand. OAKBERRY, known for its sustainably sourced açaí from Brazil’s Amazon Rainforest, offers products that are rich in antioxidants, all-natural, and organic.

    Oakberry Acai Product Image on Tennis Court
    Images Courtesy of Oakberry

    The POWER SERVE BOWL by Sabalenka includes a blend of health-focused ingredients chosen by Sabalenka for their energizing qualities. The bowl features Açaí, blueberries, whey protein, peanut butter, chia pudding, and cacao nibs — each ingredient selected to support a balanced diet and active lifestyle.

    OAKBERRY Partnerships

    OAKBERRY’s partnership with Sabalenka adds to its roster of collaborations with sporting teams and organizations, including the Moneygram Haas F1 Team and the World Surf League. As Sabalenka takes to the court at the US Open, OAKBERRY invites fans to follow her journey and fuel up with her signature açaí bowl.

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    Timothy Katsch
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    Tim Katsch is a former EVP of a Franchisor overseeing Operations, Real Estate, Construction and Marketing divisions. He now runs Franchise Hire Recruiting & Executive Search helping select franchise brands locate hard-to-find professionals who makeup strong franchise teams. In the wee hours of the morning he loves to write about what's happening in franchising.

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