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    You are at:Home » Menu Magic » Domino’s Fights Back Against Shrinkflation with New ‘MOREflation’ Deal, Giving Customers Bigger Pizzas at the Same Price
    Menu Magic

    Domino’s Fights Back Against Shrinkflation with New ‘MOREflation’ Deal, Giving Customers Bigger Pizzas at the Same Price

    With Domino’s continuously innovating to offer greater value, this new promotion is a clear reminder that sometimes, you really can get more for less.
    Timothy KatschBy Timothy KatschSeptember 10, 20243 Mins Read
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    Image of Domino's pizza in their MOREflation franchise campaign
    Domino’s is launching a MOREflation deal: when online customers mix and match any two or more medium two-topping pizzas for $6.99 each, they can upgrade one of their pizzas to a large for free from Sept. 9-29. Image Courtesy of Domino's Pizza
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    As many companies quietly reduce product sizes while keeping prices the same, Domino’s Pizza Inc. is taking a bold stand. The world’s largest pizza company is offering customers more for their money with a new promotion called “MOREflation.” From September 9 to 29, Domino’s is giving online customers a chance to upgrade one of their medium two-topping pizzas to a large for free when they order any two or more medium pizzas at just $6.99 each.

    While shrinkflation has become a common tactic for many businesses looking to offset rising costs, Domino’s is flipping the script, adding value instead of taking it away.

    Introducing ‘MOREflation’: More Pizza, Same Price

    “When inflation is high, many companies shrink products to avoid raising prices, but we know our customers are looking for affordable meal options without compromise,” said Joe Jordan, President of U.S. and Global Services at Domino’s. “That’s why we’ve taken our popular mix and match deal and made it even better by giving customers more pizza for the same price.”

    The new MOREflation deal allows online customers to choose any two or more medium two-topping pizzas for $6.99 each, and upgrade one of them to a large for free—an offer that’s sure to appeal to anyone wanting to get the most out of their hard-earned money. With the option to customize their pizza with Hand Tossed, Thin Crust, or New York Style Crust, customers can enjoy their favorite pizza styles in a larger size, without paying a penny more.

    Domino’s Delivers Value, When It Matters Most

    The MOREflation promotion is just one of the ways Domino’s is stepping up to provide value during challenging economic times. From enhancing its loyalty program, Domino’s Rewards, to launching initiatives like Carryout Tips and the Emergency Pizza program, Domino’s continues to prove its commitment to giving customers more.

    “We’ve always been dedicated to providing delicious food at a great price,” said Jordan. “With MOREflation, we’re not just offering more pizza, we’re reaffirming our commitment to delivering value when it matters most.”

    With Domino’s putting MOREflation at the forefront, it’s clear the company is staying true to its roots of offering delicious food at an unbeatable price. As other businesses downsize portions and raise costs, Domino’s is standing out by delivering more value to customers who are hungry for a good deal. Taking advantage of the MOREflation deal is simple. Customers can visit dominos.com or use the Domino’s app to select the offer, mix and match their pizzas, and enjoy a large pizza upgrade for free.

    For pizza lovers looking to get more bang for their buck, the MOREflation deal is a must-try. Visit dominos.com or download the app today to take advantage of this offer. Why settle for shrinkflation when you can enjoy MOREflation?

    Chise News is the place for franchise industry news. Want more? Sign up for our e-newsletter or visit our Franchise News section for more articles. Love Menu Magic stories? Check out more here.

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    Timothy Katsch
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    Tim Katsch is a former EVP of a Franchisor overseeing Operations, Real Estate, Construction and Marketing divisions. He now runs Franchise Hire Recruiting & Executive Search helping select franchise brands locate hard-to-find professionals who makeup strong franchise teams. In the wee hours of the morning he loves to write about what's happening in franchising.

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