The Marketing section explores what’s new and next in franchise marketing. From standout campaigns and viral moments to strategy shifts, brand storytelling, and trends driving consumer engagement.
ERA Real Estate, a real estate band in the franchising sector and part of the Anywhere Real Estate Inc. (NYSE: HOUS) portfolio, has unveiled its newest…
As businesses navigate an increasingly digital world, franchise brands are discovering the power of text messaging to connect with customers in real-time. From promotions to appointment…
